Backlink Specialist (Remote or Hybrid)

Digital Marketing Agency, a top-tier digital advertising firm, seeks a Backlink Specialist to craft high-impact link-building campaigns, secure premium placements, and boost client SEO performance. Drive domain authority. Dominate search results. Build the internet's strongest links.

Responsibilities

  • Lead outreach for client link building campaigns and build lasting relationships with high-authority publishers and niche websites.
  • Plan and run tailored link building strategies based on our Basic, Standard and Premium Backlink Packages to grow organic traffic and domain authority.
  • Analyse competitor backlink profiles with Ahrefs and Semrush and spot link gap opportunities.
  • Manage the full outreach cycle: prospecting, pitching, negotiating and tracking placements, typically 50+ links per month.
  • Work with our content team on link-worthy assets for guest posts, resource pages and digital PR.
  • Monitor results in Google Analytics, Google Search Console and rank tracking tools.
  • Develop expertise in specialist areas, for example:
    • Outreach: scaling guest posting and journalist requests to earn authoritative links.
    • Niche placements: finding industry-specific publishers in SaaS, e-commerce, finance and other sectors.
    • Technical SEO: using schema markup and internal linking to make the most of every link.

Qualifications

  • At least three years of experience in link building or SEO outreach, with a portfolio that shows your results.
  • Confident use of Ahrefs, Semrush, BuzzStream or similar tools.
  • A degree in marketing, communications or a related field.
  • Excellent written English and outreach emails that people actually answer.
  • Attention to detail and strong project management skills.
  • A data-driven mindset that puts the client’s return first.
  • Agency experience is a plus.

Compensation and Benefits

Competitive salary plus performance incentives, full access to our professional tools and remote or hybrid working options.

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