Press Release Distribution That Builds Media Visibility
Get your company news in front of journalists, readers and search engines. We write and distribute press releases that earn media coverage and authoritative mentions and improve your visibility in Google and AI search.
Professional Press Release Writing
Experienced writers create media-ready releases that are clear, engaging and optimised for search.
Targeted Media Distribution
We distribute your release to trusted news networks, industry publications and digital media, with a reach of more than 200 media outlets and over 450 news sites.
SEO-Optimized Content
Every release is structured with relevant keywords, links and clean formatting, so search engines and AI tools can understand and pick up your news.
Turn Announcements Into Brand Visibility
Whether you are launching a product, announcing a partnership or sharing a company milestone, our press release services help you gain exposure on reputable news platforms. We focus on media credibility, SEO value and brand positioning, so your message has a measurable effect.
Our press releases have been distributed to
and more than 450 other news sites
Choose the Right Press Release Package
We offer three press release packages for businesses at different stages. Whether you are telling your brand story for the first time, want to reach more key outlets or aim for placements in top-tier media, you can choose the package that fits your PR goals and budget.
Basic Press Release Package
For businesses building their media presence
Our entry-level package combines professional writing with targeted distribution to strengthen your credibility and online visibility.
- Ideal for small and mid-sized businesses starting with PR
- Reliable media exposure for your announcements
- Relevant outlets and natural coverage
- A basis for long-term brand authority
Standard Press Release Package
For brands that want more reach
Our mid-tier package offers wider distribution, stronger outlets and better chances of journalist pickups and SEO gains.
- Ideal for growing brands in competitive markets
- Broader outreach and audience reach
- More reach without lowering editorial quality
- More momentum for established PR strategies
Premium Press Release Package
For market leaders with big announcements
Our top-tier package targets the most authoritative media placements for brands that compete at the top.
- Built for companies with major news to announce
- Exposure on top-tier news sites
- Intensive campaigns for maximum media and SEO impact
- Our widest distribution and most careful targeting
How We Execute Successful Press Release Campaigns
Discovery & Research
We clarify your goals, your audience and the news angle to build a convincing PR strategy.
Content Creation
Our writers create a well-structured, media-friendly press release that is ready for distribution.
Distribution & Outreach
We distribute your release through established news networks and platforms relevant to your industry.
Results & Coverage Reporting
You receive a detailed report with publication links, reach figures and visibility insights.
What Our Clients Say
“Digital Marketing Agency has been instrumental in our online growth. Their team took the time to truly understand our needs and helped us boost SEO rankings and organic traffic through expert link building.”
Press Release FAQs
Answers to common questions about press release distribution, package options, brand authority and SEO effects.
What exactly is press release distribution and why does it matter for businesses in 2026?
Press release distribution means sending a professionally written announcement to a network of news sites, journalists and content aggregators. Once published, your news appears on many sites at the same time and often in Google News. This creates brand mentions on established domains, brings in referral traffic and shows search engines that your company produces newsworthy content. AI assistants like ChatGPT and Perplexity also draw heavily on news sources, so coverage helps your brand show up in AI answers too.
What are the key differences between Basic, Standard, and Premium press release packages?
- Basic: distribution to relevant niche sites, regional news portals and news aggregators.
- Standard: wider distribution that adds national outlets and news wires.
- Premium: our widest reach, focusing on high-authority, Google News-eligible sites, with more targeted placement.
All packages include professional writing, journalistic formatting and a publication report. You will find the details on each package page.
How many backlinks does a typical press release generate, and what quality are they?
That depends on the package and on how many sites pick up the release. A single distribution usually leads to a number of links and mentions on news portals, aggregators and industry sites. Many of these links are marked nofollow, which is normal for syndicated news. Their value lies in the visibility on trusted domains, in referral traffic and in follow-up coverage, which often produces natural, editorial backlinks later.
Do press releases still work for SEO and generate backlinks in 2026?
Yes, when the news is real and the release is well written. Press releases get your brand mentioned on established news domains, often place your announcement in Google News and can trigger follow-up articles with editorial links. They work best as part of a wider SEO and PR strategy rather than as a stand-alone link source.
What exactly is included in your professional press release writing service?
We take care of the whole writing process:
- Headlines and subheadings that include your brand and relevant industry keywords
- Journalistic formatting with dateline, boilerplate and quotes
- Quotes from your management that add credibility
- Integration of images and video links
- A clear structure that journalists can use right away
Writing is included in every package, with no additional fees.
Can press releases target specific industries, geographic regions, or individual journalists?
Yes. Distribution can focus on specific regions, for example the US, Europe or Asia, or on local and regional media. We can also target industry publications in sectors such as technology, SaaS, real estate, healthcare and finance. Let us know your target market and we will recommend the most suitable distribution.
What specific elements make a press release newsworthy enough for journalists to publish?
Journalists look for a few things in particular:
- Timeliness, such as recent events, product launches or funding rounds
- Original data, research or case studies
- Quotes from senior executives
- Images, infographics or video
- Local or regional relevance
- Expert insight and thought leadership
- Human stories about customers or employees
We check every release against these points before it goes out.
Are press releases valuable for local businesses, startups, and small companies?
Yes, for companies of every size:
- Local businesses: openings, events or new hires in regional media
- Start-ups: funding announcements, product launches and partnerships
- Growing companies: start locally, then expand to national and international distribution
New websites in particular benefit, because mentions on established news domains build credibility faster than content on your own site alone.
What performance reports do you provide after press release distribution?
After distribution you receive a detailed report with publication links, reach figures and visibility insights, so you can see exactly where your release appeared.
